Well, hello friend. I'm gonna tell you right here at the start of the podcast that if I sound weird today, there's a reason for it. I literally, and I mean literally, literally just walked in my door from a really lovely run, and my brain was so full of things that I wanted to tell you that I was like, Hey, why would I overthink that?
This besides, I mean, why wouldn't I overthink this? But hey, why would I overthink this? Why wouldn't I just pop on the microphone and record the podcast right now while it's fresh in my brain? So here we are. So it might sound like, it might sound like I'm breathing heavy. It might sound like I am literally drenched in sweat.
Uh, that's. 'cause I am, I actually brought a towel into my little podcast studio, which by the way, I haven't told you about my little podcast studio. Several months ago when I decided that I was gonna start recording the podcast again, I really needed to figure out a space where I could record it that felt comfy and cozy and like my own space.
I used to have that space inside my entire house [00:01:00] when like my husband would go to work and my kids were at school or when they were moved out. Currently, my husband is retired from his 20 year career, which is lovely. I love, love, love having him home. And also it means that I'm never alone in my house, or very rarely alone in my house.
And there's something about that alone space, both physically and in my brain that really helps me record the podcast. It's one of the reasons why the podcast has been so difficult for me, a k, a, why I've been silent for the last 10 months. But anyway, so I have a little podcast recording studio in my garage.
I purchased, I think they're six and a half, maybe seven. No, they must only be like six or six and a half feet tall sound, um, dampening walls. They're not really soundproof. I can literally hear my neighbors driving to work right now, but they are sound dampening and I have Blossoms chair in there and I have a cozy rug on the floor.
Yes, in my garage, so it [00:02:00] feels really comfy. Really cozy. Really like my own space in my podcast studio, and I absolutely love it in here. Here was the other thing that I wanted to tell you. Before we get into the actual mechanics of today's podcast, I wanted to tell you that, okay, first of all, you never need to listen to all of my podcasts ever, ever, ever, and you certainly don't need to listen to them in order.
I am right now actually gonna reference last week's podcast, the last podcast that I put out. Because I was talking at the time, and here I'll, let me summarize it for you so you don't have to listen to the other one. I was talking about how difficult it is for me to see myself as a professional and I heard that there was some kind of like mindset block in there, some kind of something with that word, specifically. Not, I don't even know, not even 24, 48 hours later
I absolutely heard what it was and it was so fascinating to me and so I wanted to share it with you because. Professional. I mean obviously that's a, I mean, yes, there's like a definition in the dictionary, but it is [00:03:00] it professionalism, the eye of the beholder. I obviously had some kind of beholden issue with that word, and I heard it really, really clearly.
I was thinking about how. I was thinking, well, okay, here was the entire train of thought. I was thinking about how when I first started running, how I had a really hard time calling myself a runner. I, I mean, I had been running for years. I had run a marathon. I had probably run two marathons before. I really could stand firmly in that word of
being a runner. I had tried it on for size. I kind of said it. I threw it out once in a while, but like now it's so deep inside of me. It is part of my DNA. Like I am a runner. That is who I am as a human being. It feels so simple and so easy, but it really didn't for a long time. I had, you know, 40 years of evidence about how unathletic I was, how uncoordinated I was, how I was, you know, last picked every year or every time we played
dodgeball all the years of my schooling, like I had a lot of, I had a lot of self [00:04:00] concepts that all added up to I could never be a runner, and then I had all kinds of evidence that I was running. So I was thinking about that process and at the time, it was long before I was doing any kind of mindset work.
So. It was not intentional. Like I wasn't working through my mindset blocks about calling myself a runner. It thankfully kind of came to me as I continued gathering evidence of running, you know, at the time for five, six days a week, like. I should definitely be calling myself a runner, and so eventually I did.
But I was thinking about how a long time ago when I like first came to YouTube and when I was doing personal training, how it took me a while to call myself an expert, like an exercise expert, a fitness expert. It took me a while to call myself a weight loss expert, and I had kind of given that away to the circumstance.
Like I hadn't worked with very many clients yet, or, or this or that, but, but really in terms of the grand scheme of things, calling [00:05:00] myself an expert wasn't super duper difficult for me. It, it took some time, but it wasn't hard. Like that word felt fine to me. And I was thinking about recently, like a couple days ago.
I was thinking about why in the world was the word expert so easy for me, but professional feels so hard, and boom, there it appeared in my brain like magic, the answer that I had been giving myself. Expert is about my brain. It's about being smart. It's about having knowledge. It's about understanding things, it's about being able to explain it
being able to troubleshoot. Like expert was all about my brain, but professional, ah. Is all about my looks, my hair, my makeup, my face, my clothes, the way I walk, the way I talk, the way I hold myself, the way I present myself. I was shocked [00:06:00] to find how many mindset blocks I have a about the way I look. Now, you might not be shocked.
Literally last week in the episode I was talking about how like being on camera always felt a little weird and blah, blah, blah, like, kaboom, my brain exploded with the obvious answer. Here are the mindset blocks that I can work through because of course, professional actually isn't like who I am as a human being or who I'm not as a human being, it's simply a feeling that I can conjure for myself
by eliminating the mindset blocks that I have around that word, around that feeling. Ah. It felt so amazing to hear that and find that, and then followed like almost immediately afterwards by this idea like, oh, that's gonna take a lot of work. Because all of a sudden I had access to what felt like thousands of thoughts about my face and about my clothes and about [00:07:00] my hair, and about my makeup and all the things.
I was like, oh yeah, I'd had, I had kind of been hiding those things from myself. So here's the thing that I know about mindset work though. Like you just take it one thought at a time. Like truly, you just take it one thought at a time. I've already started doing that in my journaling. Like, let me just hear one thing.
Let me see what's going on in my brain. There will be a time you never have to find. Before we even get into today's topic, let me, let me, let me finish up this little topic within a topic, you never have to find all your mindset blocks. You really, really do not have to find them all. You will find some of them that have so much emotional resonance that when you break through them, it actually kind of takes a lot of your other thoughts with it breaking through emotional resonance really quickly.
Quick little lesson here. What I mean by that is what, when you find a thought that feels really lousy inside your body. Feelings have a purpose. The reason we have feelings [00:08:00] is to do things. So the way to break a pattern, the way to start a new habit, the way to break old habits, the way to, you know, get yourself without willpower to do the things that you want to do in order to get your goal.
We break the emotional resonance, meaning that you feel the feeling without behaving from it, because that kind of. I think about it like it kind of short circuits your brain. Your brain's like, wait a second, we have this thing that we do. We think a thought. We feel a feeling we behave from it. But if that doesn't follow through and create, you know, the feedback loop of, okay, now we're gonna think that thought again, then all of a sudden your brain is kind of scrambling to go find a new and different thought.
Now it won't actually be like completely different. It'll just be something else that's already in there. Generally speaking, your brain is gonna find a thought that actually feels better so that you can then behave from that one. Breaking the emotional resonance is a, a huge part of what I teach. In fact, it's.
Well, that's not the only thing that I teach, but it [00:09:00] is a huge part of what I teach and it is in fact a big part of what I'm going to be teaching. What day will this podcast come out? This podcast will probably come out somewhere around June 11th. On June 11th. My friends, I'm gonna have a brand new work shop, not workshop.
I'm gonna have a brand new masterclass for you. This is my brain working faster than my mouth today. I'm gonna have a brand new masterclass for you. It's the Daily 3. It's my journaling framework that helps you get your goal. And what it does is it helps you see your goal clearly. It helps you untangle the mindset blocks by breaking the emotional resonance of your old unhelpful thoughts, and it helps you create the capacity for having
your goal, not just getting to it with willpower and then having it fizzle out, but actually having your goal. You can find the Daily 3 Masterclass. I did not memorize [00:10:00] the link to be able to say it to you verbally. It'll be in the show notes. It'll be on my website. Uh, get your goal.com. You will be able to find the masterclass very easily.
Somewhere. I just can't tell you about it verbally right this second because I didn't bring any notes with me to record this podcast. Okay. Hey, you know what we're gonna talk about today? We're gonna talk about a couple of things. We're gonna talk about why I'm pivoting my business into this new direction of being a
journaling goal coach versus being the kind of coach who tells you what to do in order to lose weight or write a book or move through grief or have your own business or run your best race. I, over the years started by telling people what to do. A hundred percent. Like I think every expert in every field does.
We have this thing that we come to and we're like, oh my gosh, this is a thing that I can do. This is a thing that I feel really confident about. This is the way [00:11:00] that I did it that really worked for me. It makes so much sense. It follows scientific principles. It makes sense with the mechanics of how to get this goal.
Let me tell you how. And then we work with people who cannot do it the way that we did it. Here's the thing about strategy versus self-awareness. Every single human being on the planet has both mindset blocks and mindset superhighways. You have thoughts that are slowing you down on your way to your goal,
mindset blocks. You also currently have thoughts that are speeding you up on your way to your goal. Now, sometimes those are less obvious. Let me tell you something. Sometimes those are so much less obvious because it feels like we're not making any progress whatsoever towards our goal. And it's super frustrating and it's super hard.
But I promise you, I promise you, you have them. If you have ever gotten any goal [00:12:00] ever, and I mean any goal ever, you have access to some of your mindset super highways, it's why over the years, I have definitely offered you that. Really picking apart a goal that you have previously gotten can help you see how to get another goal.
But what I've really come to understand is that. What we very often do is we glom onto somebody who gives us a strategy. And I mean, we all do this. Let me, I'm gonna tell you a story here in a second about strategies that I have tried because we like the expert and because the strategy sounds like it's amazing and because we can see that
other people have gotten results with this strategy. We glom onto strategies and it makes it very difficult to have access to our mindset blocks and our mindset super highways. This really is the reason why I personally feel so compelled to [00:13:00] pivot my business away from strategy and into self-awareness because I inadvertently like really
really unintentionally, inadvertently feel like offering you the strategies that I've offered you over the years might have accidentally blocked you hearing your own wisdom. Might have blocked you from your own mindset superhighways, because you were so focused, like I have been over the years on trying to do the strategy that that didn't work for you because of the mindset blocks that it made it
unintentionally more difficult. Lemme tell you a story about, let me tell you a story about the billions of strategies that I have tried over the years, really specifically in my business that haven't worked for me because they worked against my mindset superhighways. I have a couple of them. I, I have a couple of them [00:14:00] and most of them
are absolutely flying in the face of like 99.9% of business advice. It's really, really interesting to me to lean into my own self-awareness and have so much more success with getting my daily tasks done, with feeling successful, with moving my business forward, with coaching better and creating better products.
And now, you know, coming back to the, the podcast and marketing and being seen and like all the things. When I lean into being who I am, when I lean into self-awareness, success not only comes easier, it feels easier. You have mindset super highways, and the only way to know what they are is to find them inside of yourself.
So here's the thing. I have followed strategies that did not work for me for a couple of reasons, and here's what I really wanna talk to you about today. There are two [00:15:00] questions to ask yourself to know that you are on your way to your goal. When you. When you hear about a strategy to do whatever it is on your way to your goal.
When you hear about a weight loss strategy or a book writing strategy, or a business strategy, or a grief strategy or a race strategy, there are two really important questions to ask yourself so that you can know with 100% certainty that that strategy will work for you. Because this is what I get asked a lot, like, how do I know?
How do I know that what I'm doing is going to work? Here's how. You ask yourself these two questions. I'm gonna tell you both questions and then I'm gonna dig into what both questions mean. Like how to do the, how to do the questions. Question number one, and this is really important that you ask yourself these questions in order.
Because there is a hierarchy [00:16:00] here. Question number one is, does this apply to me? Does this strategy apply to me? Question number two is, does this strategy appeal to me? Let's break it down. Question number one, does this strategy apply to me? I cannot tell you how many times I have followed how many strategies that didn't actually
apply to me. There was a business podcast that I used to listen to, that I listened to like religiously. Every time it came out, I went through the backlog. I listened to every episode probably at least a dozen times. I have some of them fully memorized. I tried so hard to follow the principles. I did everything this podcaster was talking about.
I really wanted to join their programs and their, their masterminds and their things, and I was like, oh my gosh, if only I could make this work for me. And I tried so [00:17:00] hard to squeeze my square peg into the round hole of this business advice only to find out after years of trying to do it that the business advice didn't apply to me.
At all. This business podcaster was talking about a completely different kind of business. Here's the thing about, does this apply to me? Your first order of business, whether you are in business or not, your first order of getting your goal is to really understand the mechanics of getting your goal. What I mean by this is that if you wanna lose weight, I highly, highly recommend that you actually understand the biology of weight loss.
And by understanding the biology, I'm actually gonna push you to go a little bit further than just listening to experts on YouTube or reading things on the internet. Well, not entirely the internet, but like reading, [00:18:00] you know, popular articles or hearing sound bites. I deeply encourage you to go into Google Scholar and read the actual experiments that have been done to find out whether or not the advice you'd love to follow the strategy
you would love to give a try to find out whether or not it actually applies to you, because let me tell you something that I have found in my understanding, my expertise. Of, oh, I totally apologize. Oh my gosh. I don't know if you just heard my watch. I was so enthusiastic about coming in here and recording this podcast.
I literally had not finished saving my run. That's how excited I was about this podcast today. Okay. I have saved my run now, thank goodness. 'cause I mean, did it even exist if it doesn't go on Strava? Here's the thing. When I was researching my book Mind Over Menopause and when I was really first like [00:19:00] starting to give true weight loss advice on YouTube during my exercise videos, I, I really wanted to make sure I.
That I understood what I was talking about, like I had such a deep fear. I had such a deep fear of being wrong, and that is a whole nother topic for a whole nother day. But I was really, really concerned that I was gonna inadvertently give bad advice. So I did, oh my gosh, deep, deep, deep work on Google Scholar, understanding like the different mechanics of weight loss and truly the mechanic of weight loss is
energy. It is about energy in and energy out, but not necessarily calories in and calories out. That's a whole nother topic. Don't let me get lost in the weeds. Understanding business really is understanding the mechanics of having an offer, telling people about your offer, exchanging value for your offer, and then delivering your offer.
The mechanics of writing a book [00:20:00] depends on exactly what kind of book you wanna write and exactly how you want to get it out into the world. But there are mechanics, there are best practices. There are things that. It just makes sense as far as like how to tell a story or how to organize information for a usable nonfiction book.
Understanding the mechanics of how to run, how to get good at running, how to run longer, how to run faster, how to run the way that you want to run. There are mechanics of understanding how our brain moves through grief. There are mechanics to your goal. And I deeply, deeply suggest that you understand the mechanics so that when you come across or develop for yourself a strategy, a thing to do that you will know whether or not the strategy applies to you.[00:21:00]
I am gonna, I'm gonna give you a weight loss advice because this is really something I have so much expertise in. One of the things that I really, really struggled with when I gained weight right as I was going through like the, the depths of perimenopause, right up until that moment of actual menopause, when my body was doing a lot of different things.
I also simultaneously was in the middle of grief. I had a lot going on. And I didn't understand why I was gaining weight when I hadn't really changed anything I was doing, even though I definitely had, that is such a story that we all tell ourselves. But anyways, in my mind, I hadn't really changed anything.
And then I was trying to double down on all the things that had used to work in my younger years and they weren't working anymore. So I did such a deep dive into Google Scholar to understand, 'cause I was hearing all these strategies, like this is how you do things. What I came to find out is that so many things didn't actually apply to me.[00:22:00]
So many business principles don't apply to me because of my business structure. I run a, I have low ticket offers that you know, I have journaling, guided journaling experiences that are $30. I have a membership, which is an ongoing lower ticket. I mean, it's not cheap, but it's also not expensive. It's $50 a month.
I have a membership model, which is very different from somebody who is selling, you know, a two or $3,000 program or somebody who is selling like a six month mastermind or somebody who is selling one-on-one coaching. Your business model matters when you're following a strategy. Knowing whether or not a strategy applies to you, to your personal situation is absolutely
vital for moving forward with it because it doesn't matter whether or not you have mindset [00:23:00] blocks or mindset superhighways, if your strategy does not apply to you, it won't apply to you. Really understanding that and asking yourself that in a way that makes sense to you is going to be so, so key. I
still, still find myself hearing about strategies and being like, oh my gosh, that sounds so amazing. I love this. I, this appeals to me, which is the next question we're gonna ask. This appeals to me, so therefore I'm gonna make this work for me. This is why there's a hierarchy. There will be things that sound
amazing to you. That sound fantastic, that you're like, oh my gosh, I absolutely want to get my goal that way. And yet, if they don't apply to you, it doesn't matter if they appeal to you. However, this also works in reverse. There are plenty of things that might apply to you that, oh [00:24:00] my goodness, do not appeal to you.
Here's where we really get to your mindset blocks and your mindset super highways. You have things that you want to do and things that you don't want to do, and you have some ability, and I do encourage you to really discover for yourself. There are some things you don't currently want to do that you can work through, that you can really dig in and hear what you're saying to yourself and gently move through and unstick your mindset blocks.
And there are some things that you can just do because you have the mindset super highway that appeal to you that are gonna make a strategy work for you. You know, here's the thing. I have said that sentence so many times, like so many hundreds of times, make it work for you. And this really is, I'm hearing this in my own brain right now.
This really is what I've been saying the whole time. Like, lean [00:25:00] in to your mindset super highways. Really what this is gonna take, this is so funny. This is not what I was thinking about while I was running, but I'm hearing it now. Here's what this is gonna take to lean into your mindset superhighways.
Unpeeling all the judgment you have about your specific mindset super highways. Here's, here's a really specific example. I've been told by everybody and not directly, don't get this wrong, like nobody's pointing their finger at me and being like, you should, but there is so much business advice about batching your content and blocking your time, like batching and blocking, batching and blocking.
Like if you are in business for yourself, you have absolutely heard this and maybe this totally works for you. But let me tell you something. My mindset superhighway is that when something feels hot in my brain, it's time right now, AKA me walking in from my run, not even [00:26:00] turning off my watch, sitting down on a towel in my comfy chair and recording this podcast because it was in my brain so clearly that I wanted to tell you
right now. I know that this podcast is 1 million times better right now because I'm recording it while it's hot in my brain than if I were to have taken notes and put it on my calendar and recorded it on a Monday at 2:00 PM This is me with my weird Valley girl. This is me with my, my content blocking calendar or my content batching calendar blocking voice.
I don't work like that. Is it a mindset block? Probably. Could I work through that? Probably. But I have such a mindset super highway about who I am when the idea is hot inside my body that I am getting this podcast done now better than if I were to do it the other way. And I had [00:27:00] so freaking much judgment about that for years.
For years and years and years. Because it feels weird. It feels weird to be the business woman who is spontaneous. As a businesswoman, shouldn't I be like organized and have a calendar and be professional and behave in this way that quote unquote everybody says is the way to behave. I had so much judgment about that, and it became a mindset block for me until I allowed myself to have a mindset superhighway.
So much of your work in getting your goal is going to be about picking a strategy that works with your mindset blocks and with your mindset super highways, and helps you be lean in, stop judging and just live out loud [00:28:00] as you. You are the strategy, you are the answer. And asking yourself these two questions, does this apply to me and does this appeal to me?
Can be, might be, you tell me, helpful for you to be able to pick a strategy that makes the most sense for you. Everything works. You can have your goal like that part. I probably should have started with that. That part is such a done deal that I didn't even think to mention it until we're like wrapping up here at the end of the podcast.
You can have what you want a hundred percent. You are the creator of what you want and you can do it. Finding the way there is gonna be about finding your way to yourself, understanding yourself, understanding your mindset blocks, understanding your mindset super highways, understanding what applies to you and what appeals to you. My friend.
Thank you so much [00:29:00] for listening. Thank you so much for being here in my cozy little podcast studio hanging out with me while I'm sweating. I will talk to you again soon.
